I’ve done advertising in some aspect my entire adult life. I studied it in college, before I really knew what it – advertising – really was. I started out as “an account guy,” working on the Ford Motor Company account. I was green as hell, but quickly learned the ropes through hard work, late nights and a lot of pizza and beer. From the jump, I was hooked on the collective effort and thrill of pitching an idea, then seeing it come to life through the creative development and production process.
I loved advertising but not necessarily my part in it. I longed to tinker. To create. To craft an idea into something special. Something I could look at with pride and say to myself, hell yeah, I made that. Long story short, I made the leap – I built a portfolio of fake ads, got into ad school, and changed the trajectory of my career, and my life.
Fast-forward 20+ years and I find myself blessed. I’ve had the good fortune of working at a lot of great agencies and working on all kinds of business categories, with clients from Altoids to Zespri (it’s a golden kiwi fruit). I’ve been able to travel to some fascinating places to make ads, and I’ve won my fair share of awards, but the more I do this advertising thing, the more I’m amazed at how much fun I get to have at work. Sure, It’s an entirely different world then when I started out as a naïve account executive, but some things are still the same; each day is entirely different then the last, I get to work with people way cooler than I am, and I get paid to play.
Let’s play.
-DW




